I’m honored that the Florida Gators GIF’d and shared a clip of time lapse I sent them. I set the camera to shoot on an interval timer the afternoon before and this morning turned out too stormy for the sunrise montage I’ve been working on for the Foundation, but I’m thrilled to see it shared to a wide audience via the Gators’ Facebook page.
I worked in collaboration with every member of the Strategic Communications and Marketing team as well as an outside vendor to produce a series of videos for the University of Florida Foundation’s annual award ceremony.
I personally served as director, cinematographer, and editor for 2 of the 5 packages. I also worked with my director in creative services and our team’s designers to develop a new graphics package for all of the videos in the series, incorporating video backgrounds I filmed on campus with a DJI Ronin-M stabilized gimbal system. Additionally, I served as a point of contact with Mindseye Project Partners on the pieces they produced, providing instruction on how to implement the new look and consolidating and communicating the feedback from those at the Office of Development & Alumni Affairs.
The series was presented at the UF Foundation’s Academy of Golden Gators event on March 4, 2016 at Emerson Alumni Hall.
The Academy of Golden Gators reflects UF’s aspiration to be one of the most influential and impactful universities by recognizing philanthropists whose courage to care enables UF to touch lives throughout the world. The academy honors the generosity and vision of donors and volunteers who embody the spirit of the University of Florida family.
In two decades, the student-run Dance Marathon at the University of Florida has raised more than $10 million to support Children’s Miracle Network at UF Health Shands Children’s Hospital. The yearlong fundraising efforts culminate each spring with students standing on their feet for 26.2 hours to symbolize the obstacles pediatric patients and their families often face while in the hospital.
Ken and Linda McGurn have invested more than $2.9 million in the University of Florida, mostly in the Warrington College of Business and Florida Museum of Natural History. Their McGurn Management Company has helped revitalize downtown Gainesville, and they have received more than 50 local, state, regional and national awards.
Visit this news.ufl.edu press release for more information about the 2016 event, the award recipients, and to see the other videos in the series.
Roles: Producer, Director, Cinematographer, Editor
Filmed with Canon C100 m2, Nikon D610
Strategic Communications and Marketing collaborated with Donor Relations on an impact report for scholarship funding at the University of Florida. I contributed photos, a video, and sound for an audio card to the multi-platform communications project.
Director, Cinematographer, Editor
I was in attendance for Grateful Gator Day 2015, the inaugural Thank a Donor Day at the University of Florida. The videos I produced will be used to let UF alumni and donors how much private giving is appreciated by the student body, as well as to help raise awareness of this new annual event.
Event overview documentary
Thank you montage for social media
Director, Cinematographer, Editor
Fall 2015
A short video profile I did for the University of Florida Alumni Association was just sent out to the huge mailing list of everyone who receives their newsletter as part of its featured story. Enjoy, Gator Nation!
This is one of my first video projects I produced on staff with the University of Florida Office of Development & Alumni Affairs. I edited this together to show some of the highlights from Dr. Kent Fuchs’ early visits to Jacksonville, Orlando, and Miami as UF’s new president. This was all shot before I came on board. The speech segment was covered by the team at Full Sail University and most of the B-roll came from Two-Head Video, Inc. The only original footage of mine an insert shot I picked up in Downtown Gainesville.
I contributed to this profile of the work being done by Professor Maureen Conroy and philanthropist Anita Zucker in the area of Early Childhood Studies. This project was underway when I joined the communications team at the UF Office of Development & Alumni Affairs. I shot Dr. Conroy’s interview and the B roll of her with the toddlers and edited both pieces in collaboration with writers and other communicators in our department. The Anita Zucker interview was filmed by UF’s Division of Media Properties.
Investing in people and programs that help UF help the world
I’ve joined the communications team at the University of Florida Office of Development & Alumni Affairs. As a Multimedia Specialist, I will help support the university’s fundraising goals by producing videos and photography for the UF Foundation and the Alumni Association.
It’s great to be a Florida Gator.
Brenton Richardson 